24/7 lead qualification and lead scoring

Lead scoring: qualify prospects round-the-clock and route hot leads instantly

When a prospect fills a form, the agent asks qualifying questions (via website chat or Telegram), scores by company, role, budget, and urgency. Hot leads (score 80+) route instantly to the right manager in Slack. Conversion +400 %, lead-to-meeting cycle −35 %. $19/mo.

366k+⭐ OpenClaw on GitHub
<5minutes to launch

Sound familiar?

What's eating your time

Your form collects leads, but they're raw — no clarity on role, budget, buying process

Manual lead qualification takes hours; managers waste time on unqualified inquiries

No scoring for behaviour: someone landed from paid ads, viewed pricing, and left — is this high-intent or not?

The best leads drown in the queue — no prioritisation, no real-time routing to the right specialist

Capabilities

What your AI agent can do

Interactive qualification

The agent asks 3–5 contextual questions: company size, role, budget, timeline, and urgency. Answers feed the score.

Automatic lead scoring

Based on answers and behaviour (time on site, page views, traffic source), computes a score from 0 to 100.

Smart lead routing

Hot leads (score 80+) instantly notify the right manager in Slack with full context, conversation history, and recommended next steps.

ICP segmentation

The agent checks each lead against your ICP: if the company doesn't fit, it politely explains why and suggests a competitor product.

Contact data enrichment

If a lead shares email and company, the agent enriches with LinkedIn profile, revenue, tech stack via Hunter and Clearbit.

Works with your tools

Slack
Telegram
Salesforce
HubSpot
Zapier
Gmail
How it works

Get started in a few steps

1

Connect your form or webhook

When someone fills out a form on your site, send the data to OpenKlo via Zapier or webhook. Or let the agent listen in your Telegram group.

2

Agent asks qualifying questions

Automatically in your website chat (or Telegram): 'Which role are you hiring for?', 'When do you plan to implement?', 'What's your budget?'

3

Analyse and score

The agent processes answers, traffic behaviour, and source — assigns a score from 0 to 100. Enriches contact data if possible.

4

Route hot leads to Slack

Score 80+? The agent instantly alerts the right manager in Slack with full context, conversation transcript, and recommended action.

5

Warm leads in nurture queue

Score 40–80? Agent sends them a relevant resource (webinar, case study, blog post) and re-qualifies one week later.

FAQ

Frequently asked questions

Standard: role, company size, budget, timeline, pain point, and your solution fit. Questions are fully customisable per product: SaaS gets different questions than B2B services.

Want OpenClaw — without the DevOps?

OpenKlo is managed hosting for the original OpenClaw. Same agent, live in 3 minutes.

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